For solopreneurs & small business owners who already have customers
TURN CURRENT CUSTOMERS INTO REPEAT BUYERS
TURN CURRENT CUSTOMERS INTO REPEAT BUYERS
Get 50+ practical ways to turn the customers you already have into your most reliable source of repeat sales.
WHAT HAPPENED TO YOUR LAST 100 CUSTOMERS?
Think about the last 100 people who bought from you, booked a call, or asked about what you do.
How many of them heard from you again?
For most business owners, the honest answer is barely any. Not because those people said no.
Because nobody gave them a reason to come back.
Across industries, only about one in five customers return to buy again on their own, with no one prompting them. That is not a reflection of your work. It is simply what happens by default when there is no follow-up in place.
THE REVENUE YOU'RE NOT COLLECTING
Say you have 300 past customers and warm leads sitting in a spreadsheet or an inbox you barely check.
If even 10 of them buy again this month, at an average of $150, that’s $1,500 in revenue.
From people who already know you.
The businesses already paying attention to this prove the point. Sixty-one percent of small businesses say more than half their revenue comes from repeat customers, not new ones.
The difference between those businesses and the ones still stuck chasing new leads almost always comes down to one thing: whether a follow-up system exists.
What you actually get
The Retention Playbook is built to be used, not read once and forgotten.
Inside, you’ll find 50+ specific moves for reconnecting with past customers, warm leads, and old inquiries, organized so you can find the one that fits your business and implement it today.
Every idea includes what to do, when to implement it, and why it works.
No theory. No blank page. No guessing. And each one shows how it could look across different types of businesses, so it’s never abstract.
THIS IS FOR YOU IF...
- You already have customers, past clients, or warm leads sitting in a list or spreadsheet
- You know you should be following up but don’t have a system for it
- You’re tired of starting your revenue from zero every month
This isn’t for you if you’re just starting out and don’t have any customers yet. This guide works on the people who already know you.
More than theory, this is what I have been implementing for years
I’ve spent over a decade building email and retention strategies for more than 40 brands, from small teams to fast growing companies.
The same moves that bring a wellness coach’s past client back for a new program are built on the same principles bigger brands use to keep customers coming back. This guide is that experience, stripped down to what actually works for a business your size, with none of the complexity.
GET THE GUIDE
✓ 50+ ready to send follow-up moves
✓ What to send, when to send it, and why it works
✓ Examples across different business types
✓ Instant digital download, yours to keep
QUESTIONS BEFORE YOU BUY
What format is this in?
A digital guide delivered instantly to your inbox. No app, no login.
Will this work for my type of business?
Yes. It’s built for service businesses, coaches, consultants, and small online shops, with examples across different business types throughout.
I only have a small list, will this still work?
Yes. Even a list of 100 to 200 people is enough to see results from these moves.
Is this a course?
No. It’s a guide, a bank of moves you can pull off the shelf and use right away.
What’s the refund policy?
All sales final.
